Case Study Success
How We Helped a Bankruptcy Law Firm Achieve 99% Lead Conversion in 6 Months
Project Overview
Digital Marketing Success for Chambers Law Firm
Client Information
Client:
Industry:
Duration:
Location:
Chambers Law Firm
Legal Services (Bankruptcy Law)
6 Months
USA
Services Provided
- Website Development
- Search Engine Optimization (SEO)
- Social Media Management
- Google Local Service Ads (LSA)
Executive Summary
Over 6 months, we helped Chambers Law Firm go from minimal digital presence to dominating local search and generating daily high-quality leads. Through a complete website redesign, SEO execution, strategic social media growth, and high-converting Google LSA campaigns, we achieved a 99% conversion rate and an impressive $132 cost per lead.
Project Overview
What We Started With
When we began working with Chambers Law Firm, they faced several critical challenges that were limiting their growth potential in the digital space.
1
Poor Website Structure
Existing website had poor content organization and lacked SEO optimization
2
No Digital Strategy
There was no cohesive digital marketing strategy in place
3
Minimal Social Presence
Social media presence was minimal or nonexistent
4
Insufficient Lead Generation
Lead generation through online channels was inadequate for business growth
Our Strategic Approach
How We Transformed Their Digital Presence
Our comprehensive 4-step approach addressed every aspect of their digital marketing needs, from foundation to lead generation.
Step 1
Website Development & SEO Strategy
- Conducted thorough keyword research focused on bankruptcy law services
- Created 14+ pages including service pages and essential business pages
- Planned site architecture and content mapping using Miro and spreadsheets
- Optimized every page for SEO best practices and user experience
Step 2
Website Launch & SEO Execution
- Launched the site and submitted all pages for Google indexing
- Engaged with followers actively to build community trust
- Posted daily educational content focused on bankruptcy law insights
- Achieved 361 organic followers and 300+ likes on Facebook
Step 3
Social Media Growth & Engagement
- Established professional profiles on Facebook, YouTube, and LinkedIn
- Engaged with followers actively to build community trust
- Posted daily educational content focused on bankruptcy law insights
- Achieved 361 organic followers and 300+ likes on Facebook
Step 4
Google Local Service Ads (LSA)
- Recommended and implemented Google Local Service Ads
- Configured precise location targeting and budget controls
- Verified Google Business Profile to enable LSA campaigns
- Achieved daily leads with 99% conversion rate
Outstanding Results
Measurable Success
Our strategic approach delivered exceptional results that directly impacted Chambers Law Firm’s bottom line and market position.
14
Leads Generated
$1,855.38
Total Ad Spend
$132
Cost Per Lead
99%
Client Conversion
Outstanding Return on Investment
Given that client fees range from $1,750 to $4,500 per Chapter 7 bankruptcy case, this campaign delivered outstanding ROI with most leads converting to paying clients.
Results Summary
Website Pages Created
14+
Social Media Followers (Facebook)
361+ (organic)
Cost Per Lead
$132
Organic Traffic Growth
Significant within 3 months
Lead Conversion Rate
99%
Leads Generated (1 Month)
14
Future Growth
What's Next?
- Scale Google LSA Campaigns
Continue scaling Google Local Service Ads campaigns to maintain a steady flow of high-quality leads
- Display Advertising
Introduce display advertising campaigns to boost brand awareness further across relevant platforms
- Social Media Growth
Maintain ongoing social media engagement with consistent, value-driven content across all platforms
- Marketing Funnel Optimization
Develop and optimize a full digital marketing funnel tailored for legal services growth
Continuous Optimization
Our ongoing partnership ensures that Chambers Law Firm continues to dominate their local market while maintaining cost-effective lead generation strategies.
Client Testimonial
Hear From Our Client
Our partnership culminated in strong client satisfaction after six months of work. Hear directly from Chambers Law Firm about their experience working with us.
Timothy Chambers
Case Study Conclusion
Want to Get More Legal Leads for Your Firm?
Our partnership culminated in strong client satisfaction after six months of work. Hear directly from Chambers Law Firm about their experience working with us.